- NEW ARRIVALS
-
SHOP BY STYLE
-
COLLECTIONS
-
ACCESSORIES
- ECO PRINTING WORKSHOPS
An Indian fashion designer rooted in Chandigarh, Jasmine Bains believes deeply embellished styles have the power to transform. Established in 2016, the brand began as a small atelier dedicated to the art of adornment — hand-sewn glass beads, sequins, and intricate embroidery, each piece telling a story of elegance and personal feeling.
Jasmine Bains creates detailed, elegant styles using the finest materials, handcrafted by in-house artisans in Chandigarh. Since 2021, that passion for detail has extended into a deeper exploration of sustainable, nature-led techniques — redefining what conscious craftsmanship can look like.
2016 — Jasmine Bains founded in Chandigarh, built on hand embroidery and embellishment — beadwork, sequins, aari, dabka, and zardozi.
2021 — Began developing a botanical eco-printing practice, exploring natural dyeing and plant-based print techniques as an extension of the brand’s craft-first philosophy.
2023 — Launched the first eco-printed collection, marking two years of research into transferring botanical prints directly from leaves and flowers onto mulberry silk and natural fabrics.
2024 — Introduced the Eco-Printing Workshop, offering hands-on sessions for guests to learn the craft directly, later listed on Airbnb Experiences.
Ongoing — Continues to grow its wholesale and B2B presence, working toward introducing eco-printed and hand-embroidered pieces to international luxury retail.
The journey has been one of continuous learning and evolution. By blending heritage embroidery techniques with sustainable, eco-conscious print design, the brand has expanded its collections to include a wide range of styles — from hand-applied crystals and beads to nature-printed textiles born from years of experimentation that began in 2021.
Jasmine Bains began developing its eco-printing practice in 2021, launching its first eco-printed collection in 2023 after two years of research and refinement. It remains one of the few fashion labels in the world built around eco-printing — a process that transfers botanical prints directly from leaves and flowers onto fabric, making every piece one-of-a-kind.
At the heart of the brand is Jasmine, an eco-conscious designer with a deep passion for sustainability and artistry. Since 2021, she has honed the craft of eco-printing — using nature as a canvas and palette, blending botanical elements with natural fibres into indigenous, eco-friendly designs. Every print tells a story, with leaves, flowers, and natural plant pigments transferred directly onto textiles using natural dyes.
What started as small-batch eco-printing experiments in 2021 quickly grew into a celebrated collection cherished by customers who share the brand’s commitment to authenticity and sustainability. Over the years, Jasmine Bains has expanded its offerings while staying true to its roots — crafting each piece with care, thought, and innovation.